Fresh From The Field Newsletter – June

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Celebrating Georgia Grown on the farm.

On May 15th, Bland Farms was honored to be one of a few selected hosts for the 2019 Georgia Grown Farm Tour. Georgia Grown, the marketing and economic development program of the Georgia Department of Agriculture, hosted international and national media guests, grocery buyer executives, state officials and culinary experts on this first-ever, invitation-only culinary tour of Southern and Coastal Georgia.

In addition to a “VIP Vidalia Day” lunch-and-learn at Bland Farms, highlights of the three-day tour included farm tours and a visit to the Vidalia® Onion and Vegetable Research Center along with wine-paired meals prepared by celebrity chefs and pitmasters using ingredients produced in Georgia.

Farming has long had an important role in Georgia, in particular, family farms like Bland Farms. The growth of agriculture and agritourism today are fueling rural economic development in towns like Glennville.

“With this tour, we hope to showcase the importance of these family farms and how they add significant value to their communities,” said Matthew Kulinski, Georgia Grown program manager. “The best way for Georgians to support our farm families and agricultural sector is to look for Georgia Grown products in grocery stores and on their restaurant menus.”

Vidalia® Sweet Onions are proud to be Georgia Grown!

Extending Our Harvest

At this point in the season, and to ensure maximum sweetness, we have moved our harvest into our controlled-atmosphere storage rooms. Bland made fresh preservation technology a priority, and now has the largest controlled-environment storage capacity in the industry. These rooms extend the availability of Vidalia® sweet onions from two months to four months.

Order today!
CONTACT US
jeff@blandfarms.com • 912.654.7127

SALES OF OUR VIDALIA® SWEET ONIONS REMAIN STRONG. DON’T MISS OUR CHANCE TO STOCK UP ON THESE SEASONAL GEMS – THEY’RE MOVIN’ FAST!

Bland Farms Leading Georgia’s Signature Crop

Bland Farms is one of the largest producers of the Vidalia® crop annually, and are known as leaders and innovative farmers. With Bland Farms, you are partnering with the industry leader with over 70 years of farming experience.

  • With 62% of sweet onion sales coming from Vidalia® onions, our team of experts including a full-time agronomist, growers, packers, shippers and in-house marketing specialist becomes an extension of your team
  • Number one priority is food safety from seed to shelf
  • Family owned and operated with no middle man

Vidalia’s are here!

Amplify your marketing for this 2019 Vidalia® Sweet Onion season with our freshest merchandiser bin.

The Vidalia’s are here! Secondary Display Unit features messaging and graphics that celebrate the values and history of Bland Farms. The design resonates with today’s consumers who want to connect with where their food comes from. It provides retailers with an attractive secondary display for cross-merchandising opportunities, and it’s a great way to promote the 2019 Vidalia® season.

Call us today for 2019 promotional ideas that will drive additional sales for you featuring our Vidalia® Onions.
800-354-1240 or 800-Vidalia (800-354-2542)

Rooted in Tradition Raised to be Sweet

Our new tagline Rooted in Tradition. Raised to be Sweet™ highlights key brand messages that are sure to resonate with shoppers.

For 70 years, our roots have been in traditional farming methods, but we continue to innovate and evolve to remain the leading producer of America’s favorite sweet onions. As retailers, you know our ‘Roots to Retail’ promise, but we wanted to craft a memorable brand message that better connects directly with your shoppers.

Go Organic!

We also offer Organic Vidalia® Sweet Onions and are committed to helping your growing need for organics

Our Vidalia organic crop kicked off the same day as our conventional Vidalia®. We increased our plantings in an effort to extend the program as long as possible, and the harvest is looking great.

Go Organic Today!
CONTACT US
jeff@blandfarms.com • 912.654.7127

Summer = Peak Salad Season

Have you ordered our Vidalia Brands® All-Natural Dressings display yet?

Your shoppers will be looking to mix it up this salad season. Our Vidalia Brands® Salad Dressings feature trending flavors and ingredients inspired by nature.

Vidalia Brands® designed the 2019 shipper so retailers can position these dressings next to complimentary products or next to Vidalia® Onions in the produce department. Drive cross-promotions with our high-impact merchandiser made compact for any produce department.

Every dressing carries our “Clean Label” promise:

  • No Preservatives
  • No MSG
  • No Artificial Colors
  • No Artificial Flavors
  • No Trans Fat
  • No High Fructose Corn Syrup
  • Gluten-Free

CONTACT US
Email: sandra@vidaliabrands.com 1.800.VIDALIA • vidaliabrands.com

Smaller Sizes, Bigger Sales

Bland Farms continues to see the success of their Lil’ O’s™, a line of premium mini sweet onions.

Don’t miss out on your opportunity to merchandise this innovative product and leverage a display that maximizes impulse purchases. Our latest bag label, DRC Box (18 2# bags) and stand-alone shipper feature fresh, bold designs with the Lil’ O’s messaging “Small Sweet Size, Big Sweet Flavor.”

For more information or to order the Lil’ O’s™ display today contact:
jeff@blandfarms.com • 912.654.7127

Bland Farms has partnered with Land O’Frost for a summer cross-promotion.

During the month of June and July, retailers that carry both Bland Farms bagged Vidalia onions and Land O’Frost Premium Sliced Meats will see a coupon for $0.75 off Land O’Frost Premium Sliced Meats on their bags of Bland Farms Vidalia Onions. Retailers are encouraged to place the “Vidalia’s Are Here” secondary display unit by the lunchmeat to help drive sales.

Please reach out to your sales representative to talk about cross-promotional opportunities!

Our onions aren’t the only thing growing on our farm. Our Baby Blands turned 1 last month, and we had a very sweet time celebrating their first year!

It’s been a blur of amazing, exhausting, messy and magical all rolled together into two beautiful babies who blessed our lives one short year ago. Our heart swells when we think about how lucky we are!

Next time, come visit our farm.
Call us or email us today.
1.800.VIDALIA
sales@blandfarms.com
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